By 🌿 Local Farmers’ Markets Worth Visiting
These markets are where locals actually shop — 100% island-grown produce, handmade crafts, fresh-caught fish, and community atmosphere you won’t find anywhere near a resort.
Strictly 100% Big Island-grown. Organic greens, fresh-caught fish, Hawaii beef, Kona coffee by the cup, and live music. Located at Keauhou Shopping Center.
Known for its relaxed “hippie vibe” at the Amy Greenwell Botanical Garden. Organic produce, Thai food, fresh-baked bread, and local artisans in a beautiful setting.
Nestled on the lawn at Keauhou Bay at the Outrigger Kona Resort. High-quality estate coffee, local jams, and handmade jewelry in a scenic waterfront setting.
A family-owned farm stand in Captain Cook famous for incredible smoothies and rare tropical fruits you simply won’t find in any major grocery store.
🥾 Secluded Hiking Trails Away From the Crowds
These trails showcase the Big Island’s remarkable diversity — from high-elevation cloud forests to dramatic volcanic coastlines — without the crowds that follow the guidebook routes.
A shaded, cool trek through a high-elevation cloud forest filled with native ‘ōhi’a and hāpu’u ferns. Can be muddy — wear sturdy hiking shoes.
ModerateA hot, unshaded trek across lava field that rewards you with one of the island’s most beautiful and secluded white sand beaches. 4WD vehicle recommended to reach the trailhead.
ModerateA strenuous descent that grants land access to Kealakekua Bay — the island’s premier snorkeling spot, otherwise only reachable by boat. The climb back up is demanding.
StrenuousExperienced hikers only. Descends through dense forest into a remote lava field with minimal trail markings. True solitude and dramatic coastal views. Manukā Natural Area Reserve.
Expert Only🌊 Essential Tips for a Respectful Visit
- Respect the wildlife. It is strictly illegal to touch or approach Hawaiian green sea turtles, monk seals, or spinner dolphins. Keep a respectful distance at all times — this is enforced.
- Use reef-safe sunscreen only. Hawaii law requires mineral-based sunscreen with zinc oxide or titanium dioxide. Chemical sunscreens are banned — and for good reason. Never stand on or touch coral reefs.
- Never turn your back to the ocean. Unexpected “rogue” waves can cause serious injury even in shallow water. Stay alert on any rocky coastline or beach.
- Avoid rivers after heavy rain. Don’t swim in rivers or “boiling pots” after rainfall — flash flood risk is real, and Leptospirosis bacteria is present in freshwater streams island-wide.
The Real Kona Is Worth Finding
The Big Island rewards travelers who venture past the resort corridors. The commercial luaus, overpriced beachfront restaurants, and crowded plantation tours exist because they’re easy — they require no research, no driving, and no local knowledge. But the farmers’ markets, secluded beaches, cultural centers, and remote hiking trails that exist just a short drive away offer something far more valuable: a genuine experience of one of the most extraordinary places on earth. Rent a car, drive north to Hilo, ask a local, and explore. That’s where the real Kona is.